The Challenge

Creating an easy way for shoppers to get rewards, and for NPD to gather data and analyze trends.

The Outcome

The entire UX and design system was completely rethought for ReceiptPal, a simple and intuitive app that lets iPhone and Android users turn receipts into rewards.


Mobile Product Design
UX Strategy
Product Evolution
Team Support




Transforming data collection

The NPD Group is a leading market research organization that tracks, analyzes, and reports on consumer behavior.

More than 2,000 companies worldwide rely on NPD to help measure, predict, and improve performance across all channels, including brick-and-mortar, e-commerce, and B2B.




A top-to-bottom redesign with intuitive UX and new features

ReceiptPal offers users a simple, perfect proposition for consumers: submit your receipts from retailers and earn points that can be redeemed for cash prizes, gift cards, and other great rewards.

Submitting receipts and getting rewards is a fast and frictionless process. Past feature additions were brought under one design umbrella, and navigation was consolidated and modernized.


Easy and engaging UI

Users can easily connect their email and Amazon accounts to submit e-receipts automatically. We also added bonus-point minigames, social sharing options, and a refer-a-friend program to boost engagement.


Improving retention

We employed a dedicated user acquisition campaign across multiple channels to increase awareness.

After the release, the overhauled app suffered no attrition in users, and the retention rate actually improved. The overall user base increased dramatically, and user reviews spiked in both quantity and quality.


monthly active users


in rewards paid out
They helped us think about how our end users would be using the product, and how to make it better. We really worked as partners.”


NPD Innovation Group

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