In the world of user experience (UX) design, where aesthetics are subjective and intuitive reasoning differs from person to person, job candidates for UX positions at companies big and small better come ready to defend their designs… and bring their own questions to challenge the modus operandi of their potential employer.

UX designers are concerned with how users “flow” through a particular design, and how much friction users experience as they interact with the software (and the hardware). Their work is often “invisible,” in the sense that users sometimes don’t even realize how they’re being expertly guided through an experience.

Because of the importance of this “human factor,” anyone applying for a UX job should explain (with real-life examples) how they absorb user feedback and empathize with what customers need; it’s not just about your “hard” design skills. Read the full article at insights.dice.com

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